Welcome note
Digital marketing is not for weak. Welcome to the space of striving solopreneurs, indie hackers and digital opportunists.
Hello and welcome to this newsletter!
My name is Yuri Drabik. I’ve been doing software engineering for the last 10 years or so. During my engineering career I was non-stop experimenting with small indie web projects. And as any engineer out there, the marketing was a tricky bit. Every Single Time.
Somehow, ideas that were coming to my head were always related to digital products in the B2C space. Slowly, the projects started looking more serious and relatively big. And the last project I started in 2020 is an absolute champion across my projects so far.
During this indie-hacking experience I’ve tried many different tricks and hacks in order to boost the website visibility online and acquire more users. I still find it difficult and don’t think I’m an expert in any way. But I’ve realized that I actually started enjoying the process. Slowly, the SEO results start being visible, there is a bit of traction and hope. And I noticed that I’ve got an urge to start sharing my mind online.
I think that the B2C marketing space is way underserved. SaaS business in general is a super crowded place nowadays, looks like every second person in the world is running their own SaaS. And it’s extremely difficult to compete, stand out and find your potential customers.
And this is the reason why I started this newsletter. Idea is to focus specifically on the digital marketing for a B2C SaaS. Surprisingly, I see the B2B space is covered much better and there is a way more information and resources on that. Hence, it’s time to fill the gap and make the B2C great again!
Welcome to the club!
